Maritime Development Center

Nudging in the maritime business

Date and time

Tuesday November 6, 2018 at 13:00 to 16:00

Registration Deadline

Friday November 2, 2018 at 11:30


DFDS Pearl Seaways (Lok. 15)
Dampfærgevej 30
2100 Copenhagen Ø


Maritime Development Center
+45 3333 7488

The event will begin with a brief introduction to nudge and nudging. Here we will answer questions like what is a nudge? Why do we even need nudges? How do they work? The answer will be given through a range of colorful examples. The aim is to introduce and inspire the participants.

In several industries nudging has become a desired method for behaviour change. In 2017, OECD announced that nudging ‘was here to stay’ - read more. Some reasons for why nudging has become so popular is because of it’s effectiveness, ease of implementation and ethical interventions. But how about nudging in the maritime business? Does it work? We take a closer look at what works and what doesn’t, as well as talk about the possible future of nudging in the area.

Finally, the participants will be encouraged to share their own challenges before the event. Cases shared may be discussed and the participants will have the opportunity to work on their case with simply tools from a nudgers toolbox.

Event Location

Organizer Contact Information

Maritime Development Center
+45 3333 7488